Saturday, March 22, 2014

There's no reason why the environment or sustainability needs to be boring.

Studio C: Gabe Zichermann says it's time for "game on" | GreenBiz.com


Gabe Zichermann: Studio C at VERGE SF 2013

Gabe Zichermann, founder and CEO of Gamification Co., believes business success is driven by tools that excite rather than bore. By synthesizing the best ideas from gaming, loyalty programs and behavioral economics, Zichermann says employee engagement can reach new heights. "The best ideas often fail because they don't get buy-in and participation from the end user," he said during a Studio C conversation at GreenBiz Forum 2014.

Lets make sustainability education more SEXY and Exciting!

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