Thursday, March 28, 2013

Sustainability 24 may 15

(98) Accenture Sustainability Services

We'll be partnering again with Accenture to bring you Sustainability 24. With guest speakers in over 20 locations Sustainability 24 will this year focus on sustainability innovation

Wednesday, March 20, 2013

International Day of Happiness - 20 March

International Day of Happiness - 20 March
The pursuit of happiness is a fundamental human goal
Speaking at the High Level Meeting on "Happiness and Well-Being: Defining a New Economic Paradigm" convened during the sixty-sixth session of the General Assembly the Secretary General Ban Ki-moon stated that the world “needs a new economic paradigm that recognizes the parity between the three pillars of sustainable development. Social, economic and environmental well-being are indivisible. Together they define gross global happiness.”  The meeting was convened at an initiative of Bhutan, a country which recognized the supremacy of national happiness over national income since the early 1970s and famously adopted the goal of Gross National Happiness over Gross National Product.
The General Assembly of the United Nations in its resolution 66/281PDF document of 12 July 2012 proclaimed 20 March the International Day of Happiness recognizing the relevance of happiness and well-being as universal goals and aspirations in the lives of human beings around the world and the importance of their recognition in public policy objectives. 
The United Nations invites Member States,  international and regional organizations, as well as civil society, including non-governmental organizations and individuals, to observe the International Day of Happiness in an appropriate manner, including through education and public awareness-raising activities.
UNAMID Sponsors Iftar (evening meal when Muslims break their fast during the Islamic month of Ramadan) for Hundreds in El Fasher. UN Photo/Albert González FarranHandwashing with soap — a simple, but life-saving, act of good hygiene. Women wash the hands of twin girls before a meal, Burkina Faso. UNICEF/Olivier Asselin.
UNAMID Sponsors Iftar (evening meal when Muslims break their fast during the Islamic month of Ramadan) for Hundreds in El Fasher. UN Photo/Albert González Farran

Tuesday, March 19, 2013

gugler* goes Cradle to Cradle®: That's how nature would print. – Moonshots – Solve for X

gugler* goes Cradle to Cradle®: That's how nature would print. – Moonshots – Solve for X
Click this link to go to the Solve for X Moonshots page!

Please check out my first Solve for X Moonshot and help me start the global printing revolution!

 Thank you for liking and sharing this moonshot!

The Print the Change Campaign will  start a printing revolution!
Right now the printing industry is not very ECO friendly! To say it in very nice words!
Its at the 4th place of most devestating activities on this planet!

The Environmental Impact

Unfortunately, the papermaking and th eprinting process is not a clean one. According to the U.S. Toxic Release Inventory report published by the U.S. Environmental Protection Agency (EPA), pulp and paper mills are among the worst polluters to air, water and land of any industry in the country. The Worldwatch Institute offers similar statistics for the rest of the world. Each year millions of pounds of highly toxic chemicals such as toluene, methanol, chlorine dioxide, hydrochloric acid and formaldehyde are released into the air and water from papermaking plants around the world.
World consumption of paper has grown 400 percent in the last 40 years. Now nearly 4 billion trees or 35 percent of the total trees cut around the world are used in paper industries on every continent. We should stop using TOXIC chemicals even in Children Books!

This is the vision for the GREEN MEDIA CAMPUS where we would teach printing companies from all over the world how to produce in the most eco friendly way! But we need strong partners to build this campus!  Global thought leaders on Sustainability! Companies like IBM or Google who realy care about building a sustainable future!And how can help with their knowledge and technology to build a smarter planet!

The time is now for us to go beyond simply being “less bad”and to lead the world in the invention and innovation of “more GOOD” with Cradle to Cradle products and a prosperous Cradle to Cradle economy! Together, we will inspire and transform the world! 

This Photo shows you that Arnold is not just a supporter of the Cradle to Cradle Economy but that he is also practicing what he preaches! His VIENNA R 20 Conference Folder has been printed in the most ECO friendly way... thats how Nature would print!  

Monday, March 18, 2013

To print or not to print? Why that is NOT the question:

Pixel and Print Logic

A Guide “To Print” Or
“Not To Print” Responsibly

compassTruth be known, both print and digital communications have environmental costs. So how do you most responsibly decide when to view on screen and when to print? Follow the latest research by taking a moment to scan this handy infographic. Then pause and use the insights you’ve gained to make the right call.
If choosing pixels makes sense, consider forwarding this site to like-minded friends.
If printing is a better option, simply click the print option for an 11" x 17" poster that
you can post or pass along.

Wednesday, March 13, 2013

London: The End of Ownership — Serendipity Lab

London: The End of Ownership — Serendipity Lab

London: The End of Ownership

Last week, Yulia and I were invited by 100%Open to join their Spring Union Network event at the National Theatre in London. It was great! The Serendipity Machine really landed in the UK, we had great conversations and there are quite a few things coming out of this trip.
At the National Theatre I talked about ownership in relation to owning the sources of innovation. Open Innovation is the method organizations use in order to distribute ownership of the sources of innovation. Because they know that intellectual capital itself is too distributed to be held by one organization alone. What open innovation does is designing a transactional space where the communication that is supposed to lead to innovation is regulated by IP-licenses and contracts and so on. 
Open Innovation is absolutely a step forward. However, it is somewhat in conflict with the crux of recent innovation research. Let me put it this way: open innovation is in conflict with the water cooler.
What do I mean by that? The water cooler stands for informality and openness, for the free exchange of ideas. It iconizes a space where people slip out of their mechanistic corporate personality back into the authenticity of their own personality. Where they become human again. 
And as humans they share, exchange, encounter each other in such a way that the stuff out of which innovation is made emerges: Serendipity. And this is exactly the reason why innovation experts get so excited about it. Because water coolers are veritable serendipity machines.
The question though is: When it comes to innovation policy, should organizations rely on a kitchen appliance? Of course not. This is why they embrace open innovation.
But what if you would turn the openness of the water cooler conversation into a systematic approach of open innovation proper. If you really substantially bought into the idea of the end of ownership with regard to something as important as innovation this is what you would have to do. You would have to turn your organization into a serendipity machine.
Herein, we think, lies the main challenge organizations are facing today. London seemed to get it. Are you?

Dan Pallotta: The way we think about charity is dead wrong | Video on

Dan Pallotta: The way we think about charity is dead wrong | Video on

Sunday, March 10, 2013

Screw It, Let's Do It - Richard Branson

Screw It, Let's Do It  - Richard Branson

This is a must read for all the people in the world with any kind of doubts!  Richard Branson explains you how to move forward! He is one of the most inspiring Sustainable CSR Business leaders in the world! Kudos to Richard and his Virgin Unite

 Screw It, Let's Do It

Screw It, Let's Do It

"Screw It, Let's Do It" is one of Richard's favourite sayings. In the book of the same name he reveals the lessons that have helped him through his business and personal life, like believing it can be done and that if others disagree with you, try and try again until you achieve your goal; or that you must love what you do. These and other lessons, with examples of how he learned them and how he's used them, are included in this stirring and candid look at his lessons from an exceptional life, which will inspire you to make a difference in your everyday life.

Read an excerpt from the book

When I first discovered that my nickname among some members of staff at Virgin was 'Dr Yes', I was amused. Obviously, it had come about because my automatic response to a question, a request, or a problem is more likely to be positive than negative. I have always tried to find reasons to do something if it seems like a good idea, than not to do it.
My motto really is: 'Screw it - just do it!' I know many people say 'no', or 'let me think about it', as an almost Pavlovian response when asked a question, whether it's about something small and insignificant or big and revolutionary. Perhaps they are over-cautious, or suspicious of new ideas, or simply need time to think. But that's not my way of going about things. If something is a good idea, my way is to say 'Yes, I'll consider it' - and then to work out how to make it happen. Of course, I don't say yes to everything. But what is worse: making the occasional mistake or having a closed mind and missing opportunities?
I believe in using and harnessing other people's knowledge and experience, which is why I like to work holistically, within a team. Harnessing energy is like harnessing brainpower. What's the point of selecting someone for a particular task if you ignore his or her experience and ability? It's like consulting experts and not even considering their advice.
I also trust my own instinct and ability to do almost anything I set my mind to. If an idea or project is good and worthwhile, if it's humanly possible I'll always consider it seriously, even if I have never done it, or thought about it, before. I will never say, 'I can't do this because I don't know how to.' I'll ask people, look into it, find a way. Looking, listening, learning - these are things we should do all our lives, not just at school. Then there are those silly little rules that someone has invented for baffling reasons. I always think that if you set up quangos or committees, they will find something useless to do. The world is full of red tape, created by committees with too much time and an overbearing desire for control. Most red tape is a tangled mess of utterly useless, nonsensical jargon. If I want to do something worthwhile - or even just for fun - I won't let silly rules stop me. I will find a legal way around rules and give it a go. I tell my staff, 'If you want to do it, just do it.' That way, we all benefit. The staff's work and ideas are valued, they feel good about themselves and Virgin gains from their input and drive. People generally don't leave their jobs through lack of pay - they leave because they aren't valued.Many companies put their people in boxes - if you are a switchboard operator, you are always a switchboard operator. But we value our people and encourage them to be adaptable and innovative.
If you recognise something is a good idea, or if there's something in your personal life that you want to do, but aren't immediately sure how to achieve your goal, I don't believe that that little word 'can't' should stop you. If you don't have the right experience to reach your goal, go in another direction, look for a different way in. There's always a solution to the most complex problem. If you want to fly, get down to the airfield at the age of sixteen and make the tea. Keep your eyes open. Look and learn. You don't have to go to art school to be a fashion designer. Join a fashion company and push a broom. Work your way up.
- Screw It, Let's Do It

Why it can’t be done

Why it can’t be done

Why it can’t be done

rockThis is a gift. When people are telling you why something can’t be achieved, they’re sharing part of their worldview. It may be a widely held belief, or it may be a personal protection mechanism. But it’s how they (singular or plural) have rationalized inaction.
Now, what they’re saying likely has merit. Obstacles are all around us. Anyone who tries to move the ball forward on a regular basis sees that. But the obstacle is also likely not fully recognized in the story of rationalization. It’s simply been agreed, implicitly if not explicitly, that this is the point where progress stops.
And everybody waits.
For someone else to move that obstacle.
The trouble with that, of course, is that if everyone is waiting for “someone else” then there is no one else.
It’s better to take the gift of why it can’t be done and unwrap it. Look at the obstacle that everyone agrees on but that nobody has examined for a good long while. See what it is, why it’s there, and how it can be changed. And it’s likely not the obstacle that needs to be changed, but the perception of it. Looking at it anew, re-examining it in the current context (because it’s been there so long), and talking about it will likely lessen it’s power over everyone.
Dispel the mystique. Figure out how to work around, ignore, redefine, or do something about the obstacle now that it doesn’t seem quite so onerous. After all, the obstacle wasn’t really such an obstacle to begin with. It was an excuse.
Photo credit: sagebrush photography 

Saturday, March 9, 2013

Huawei: Make it Possible

Dare to Dream!

Friday, March 8, 2013

IBM CEO Ginni Rometty: Gaining Competitive Advantage in the New Era of Computing « A Smarter Planet Blog

IBM CEO Ginni Rometty: Gaining Competitive Advantage in the New Era of Computing « A Smarter Planet Blog
 In these early days of the 21st century, Big Data, analytics, cloud, mobile and social technologies are transforming our world.  This new era of computing provides the instrumentation, interconnection and intelligence that make it possible to build a smarter planet. But, in order to do so, countries, cities, corporations and individuals need to rethink how they go about achieving their goals. Watch this video of IBM CEO Ginni Rometty laying out her vision of the path forward at the Council on Foreign Relations–and her Q&A session with the audience. Join the conversation here and on Twitter at #IBM and #CFRlive.

Goosebumps! - Music above Fighting - YouTube - Music above Fighting - YouTube

 Kudos to Masterpeace for this Masterpiece! - Our new documentary " Music Above Fighting ". The story follows two people from opposing sides singing Imagine by John Lennon to one another through a dividing wall and shows people who are trying to live and communicate through music, a powerful language that goes beyond bombs, fighting and differences. Join our movement on Production by Wefilm -

Wednesday, March 6, 2013

Why Facebook shouldn’t be the centre of your social strategy

Why Facebook shouldn’t be the centre of your social strategy

Lithium Facebook is often the default destination for a brand’s foray into social media. The likes may roll in; fans are accumulated, but despite all the effort and money poured in, it doesn’t provide deep, meaningful or widespread customer engagement.

Likes may be the currency of interaction on Facebook, but they don’t mean much when it comes to purchases and brand loyalty. This isn’t surprising when you consider 81% of fans have unliked or removed company posts from their feed and 61% of Facebook users only like a page in order to get access to an offer. But more importantly, less than 2% of Facebook users actually return to a brand page they have liked – less than 2%.

Brands need to become more business-like when it comes to social and treat it like any other type of investment. Having a Facebook page, a Twitter handle or a Pinterest board is fine for marketing and general brand building but it does not constitute a proper social strategy. Social should be engrained into the business so it can actually impact operations – saving costs, generating revenue and contributing to broader business objectives. It’s time businesses get serious about social.

Download Now: Why Facebook shouldn’t be the centre of your social strategy

Tuesday, March 5, 2013

Why Being “Less Bad” Is No Good by William McDonough & Michael Braungart - The Globalist

Why Being “Less Bad” Is No Good by William McDonough & Michael Braungart - The Globalist

Order "Cradle to Cradle" here.

Globalist Bookshelf > Global Environment
Why Being “Less Bad” Is No Good

By William McDonough & Michael Braungart | Monday, June 21, 2010
Traditional modes of manufacturing such as Henry Ford’s assembly line are no longer beneficial to human and ecological health. In order to ensure the welfare of future generations, it is necessary to change the current strategies manufacturers are using, argue William McDonough and Michael Braungart in this excerpt from their book "Cradle to Cradle."

Saturday, March 2, 2013

Wayne S Balta talks about IBM and Sustainability

Wayne S Balta talks about IBM and Sustainability  

Wayne S. Balta is the Vice President of Corporate Environmental Affairs and Product Safety at IBM Corporation where he has global responsibility for: environmental affairs, energy efficiency, chemical management and toxicology, as well as product safety and related hardware compliance functions. He and the team he leads at IBM oversee the company’s global environmental management system, objectives, and performance. He also helps IBM colleagues who develop solutions for clients to further understand and integrate environmental sustainability into their work.

And that Wayne has been doing a fantastic job at IBM has been recognised by the Whitehouse in Washington.  Kudos to Wayne for his Champion of Change and his Smarter Planet Project!

White House Highlights Wayne S. Balta as a “Champion of Change” for his Efforts to Advance Corporate Environmental Sustainability
WASHINGTON, DC – On Thursday, April 12th, Wayne S. Balta has been one of eight individuals honored at the White House as Champions of Change for demonstrating ways that corporate environmental leadership makes sense, both for business and for American communities.

 The Champions of Change program was created as a part of President Obama’s Winning the Future initiative.